The banner above is a screenshot of a "MadLibs" type banner where users could choose their own adventure for their cruise vacation.
Upon choosing one of the answers, the user was taken to a customized landing page.
The banner above was a rich media expand banner in which users could click around and explore the different ares of the ship. More information about the selected area, as well as photos appeared for each section. The user was then able to click through to a page on the Royal Caribbean website with more information about that area of the ship.
